Michael Sheffield is president and CEO of Sheffield Resource Network, a full service multi-level marketing, party plan, direct sales and affiliate marketing consulting firm in Scottsdale, Ariz. Sheffield Resource Network has specialized in start-up operations, direct sales and traditional business market expansion, compensation plan development, awards, incentives, recognition and special event production, distributor recruiting and training systems and new product concept development for over 24 years. The Sheffield Team has provided marketing and management consulting to over 700 companies in America, Australia, Canada, China, Costa Rica, England, Germany, Holland, India, Japan, Mexico, Norway, Philippines, Russia, South Africa, South America, Thailand and Venezuela. Sheffield began his career as a successful distributor over 33 years ago and founded two successful network marketing companies with combined sales exceeding $30 million. He has designed over 350 MLM compensation plans and frequently speaks on launch and expansion strategies at the primary industry conferences. He has lectured on various aspects of the industry and been a staff instructor on MLM compensation plans and marketing strategies at various schools and universities. Sheffield is one of the few Certified Management Consultants (CMC) with a specific emphasis on the network marketing industry. Sheffield appears frequently on television radio, print and electronic media as an expert MLM business analyst and is regularly called upon to serve as a qualified legal expert certified by federal and state courts. He’s been honored as the subject of articles and has served as a resource for books. He has authored content for nearly every industry print and online publication. He is the co-founder and chairman emeritus of the MLMIA. He has recently received the MLMIA’s President’s Award for Industry Support, the prestigious Consultant of the Year award, and was inducted into the MLMIA Hall of Fame in 2001.